Paddington trail around London

To celebrate the new film, Paddington, the Paddington trail around London has the iconic bear captured in statues, designed by a host of celebrities and scattered around London’s most sought after attractions running until December 30 encouraging Londoners and tourists to find each bear and take a cheeky selfie.  Click on this link to discover the Paddington trail around London in more detail.

For many of us our childhoods were fixated by the polite bear from deepest darkest Peru, with a battered suitcase, duffle coat and a love for marmalade. Paddington Bear returns as one of children’s literature’s most adored character in the new film being released November 28, featuring Hugh Bonneville, Nicole Kidman and Peter Capaldi.


The Paddington bear statues have been named after the personalities of the celebrity it was designed by. From ‘Golden Paws’ to ‘Shakesbear’ each bear has a unique and quirky outfit. As London lights up this festive season, you can still enjoy the likes of museums, parks, shops and key landmarks where Paddington will be waiting for those never ending snaps. Make the most of visiting Oxford Street Christmas lights and pick up a miniature version of the brown bear at Selfridges. Similarly to the 2012 Designer Pudsey Bear collection for Children in Need, The Paddington Trail bears will be auctioned at Christies on December 10 in the hope to raise money for NSPCC. Grab your camera and be sure to venture through London’s treasured attractions to grab a sneak peak of Literature’s well-loved bear.

It is time to introduce a few of the loveable bears!

With his distinctive English accent, John Hurt is well aware that Paddington has a soft spot for Marmalade. With a spare sandwich under his hat for emergencies, John Hurt’s Paddington has a coat drenched in the sticky orange stuff – just what he needs.

Bear Necessities by John Hurt - Great Russell Street, WC1B 3BN
Bear Necessities by John Hurt – Great Russell Street, WC1B 3BN











Kate Moss, one of the most famous British supermodels has coated the loveable bear in gold – keeping an eye on the forecasted trends of the year! Goldibear is dazzling in gold, designed by an iconic model, found in an iconic store.

Goldibear - Selfridges, W1C 1JX
Goldibear – Selfridges, W1C 1JX











‘To bear or not to bear?’ Michael Sheen’s Paddington ‘Shakesbear’ is part of his support as ambassador for the NSPCC, combining his love for the bear and poet.


Shakesbear - Bankside Pier
Shakesbear – Bankside Pier











Bear Grylls is the ultimate traveller. Join Bear Grylls and his fellow explorer ‘Chief Bear Scout’ inviting everybody travelling to and from London to strike a pose and add it to the collection of picturesque travels.

Chief Bear Scout - Heathrow T5
Chief Bear Scout – Heathrow T5











British comedian Stephen Fry has put his charm to practice naming his bear ‘Paddington is great’. Stephen Fry’s bear is a combination of the best of British – charm, humour, spirit of adventure and generosity.



Paddington Is Great by Stephen Fry - Downing Street, SW1A 2AA
Paddington Is Great by Stephen Fry – Downing Street, SW1A 2AA